Lego City set to expand through story based experiences

New exciting interactive experiences are coming to LEGO City...

The LEGO Group has announced today that a new range of unique and interactive sets are making their way to LEGO City this June! 

These new sets called; LEGO City Missions are designed to give budding designers the chance to take part in thrilling building based missions and time sensitive challenges. Based around an interactive story you will be taken on a journey of discovery and imagination - whilst putting your building prowess to the test. 

“The team behind LEGO CITY Missions wanted to explore a new route to celebrate children’s imagination and let their creativity flourish during LEGO building. We know from talking with children and their parents that creative confidence is key to children’s wellbeing and with this new product our aim is to help every child recognise and be proud of their unique creations”. Says Lillie Ann Talbott, Design Strategist, Creative Play Lab at the LEGO Group.

Mikkel Lee, Story Innovation Lead, Creative Play Lab at the LEGO Group adds “We want every child to know that there is no right or wrong, and that only their imagination sets the limit to what they build. With LEGO City Missions we’ve worked hard to ensure a strong balance of storytelling to get children started on their builds but also to give them open tasks to complete and allow for individual interpretation. Throughout our testing we’re constantly reminded that children are creative geniuses, and so we really can’t wait to see what they come up with!"

Children looking for new ways to build and challenge their inner design skills will love these new products, mastering endless hours of creative play where only the imagination sets the limit to the models built for each mission.  

The LEGO City Wild Animal Rescue Missions set lets children build and create to save the day. Utilizing the core model, the rescue pick-up truck, kids will be able to rebuild and accessorize their set as they solve missions throughout the story. Through the digital stories, kids will play the lead by interacting with onscreen characters such as Westbrook, Jessica Sharpe and Fendrich to solve challenges throughout their build experience and rescue animals around town from sticky situations.

LEGO CITY Mars Spacecraft Exploration Missions build launches children on a thrilling adventure aboard the space shuttle to explore Mars! Grab the spacecraft to customize and complete fun missions through the digital story provided. Featuring Astronaut Lt. Rivera and Dr. Wexler, children will find endless joy and excitement as they work with these in-app characters to explore space and Mars.

LEGO City Water Police Detective Missions gives children an opportunity to join the LEGO CITY Police team and solve the ocean mystery. Children will customize the police boat with accessories like a camera, trophy, diver mask, handcuffs, walkie-talkie and more to play detective and work with favorite characters like Chief Wheeler and Gracie Goodhart to accomplish tasks at hand. And don’t forget to grab your favorite furry pal to help with the job.

With each adventure featuring different missions, there is ample opportunity for builders to be the heroes of the story. Using the power of storytelling to ignite imagination, with the LEGO bricks provided, children can extend the physical play experience as they build and rebuild continuously.

These new sets will be available at select retailers from June 1st globally, excluding China with a recommended retail price of 29.99 EUR/39.99 USD.

A smartphone or tablet with the LEGO Building Instructions app installed is required to play LEGO CITY Missions.

Rob Lake - For more comic book and video game chat why not follow Geek Culture Reviews on Twitter and Facebook @GeekCultureRev